Martha Rosler
Martha Rosler Reads Vogue, 1982
Video performance, color, sound, 30 min
Performer: Martha Rosler
Produced by: Paper Tiger Television, New York
Assistance: Diana Agosta, Pennce Bendes, Shu-Lee Chang,
Vicki Golson, Dee Dee Halleck, Esti Marpet,
Mike Penland, David Shalan
In a live performance for a public-access cable program, Rosler deconstructs texts and advertisements from Vogue. A note at the beginning of the video reads “Have you lost your mind?” This leads into a reading and slide-show, which Rosler comments on. “What is Vogue? The new you that you want to be.” At the same time, analyzed are the institutional background of the magazine industry and the connections between the fashion industry and exploitative businesses such as illegal sweatshops. (Sabine Breitwieser)
GF0002013.00.0-1999
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